Relationship: Since 2011
doors to conquer.
The power of a brand.
We started a brand new business less than one year ago. We needed an entire conceptual image created from literally ground zero. With the help of Benoit and his team of professionals, we quickly designed a complete marketing campaign, including printed materials, a fully functional website, product packaging and trade show displays. Benoit and his team were also instrumental in designing a Point of Purchase for a major big box retailer. Our company was subsequently selected for product purchase, and our POP is now used as a example for other vendors to follow.
I highly recommend eau3, and will always be grateful to Ben and his team of specialists.
Canadian start-up Powerplay aimed to make its mark in the competitive market of power washers.
To generate interest from major retailers, PowerPlay had to match the branding equity of leading brands such as DeWalt and Milwaukee.
- New product and company
- Unknown brand
- No sales history
- No prototype available for display
- High barrier to entry
- Highly competitive environment
- Build brand awareness
- Highlight product uniqueness and personality
- Display indisputable corporate credibility
- Give Powerplay an undeniable attraction force to generate professional buyers interests
- Convert retailer’s interest into national sales
- Develop lead generation strategies
- Generate sales