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Posted on

2017.06.01

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  • Ebook

Stop SCREAMING

How do you get noticed?

With all the noise out there, you may think that screaming is the only way to get noticed, to be heard, and to communicate what you have to offer

We don’t think so. In fact, we know so.

For one thing, screaming is exhausting. It’s costly and it will always be perceived as noise.

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People don’t like to be assaulted. We don’t respond well to screaming and shouting. It puts us automatically into defensive mode. It triggers a negative feeling, which pushes us to withdraw.
Not exactly what you’re aiming for.

B2B marketing is different. It’s a privileged conversation.
To join in, you need to be invited. There is no point in screaming. You’re either invited or you’re not.

How do you get invited, you’re wondering?
Well, that is the ultimate question.

First: know and understand what your clients are looking for
Second: POSITION YOURSELF IN THEIR DECISION PATH.
FINALLY… BE RELEVANT

Sometimes whispering the sweetest words can make all the difference.

View more Why positioning is (and always should be) the backbone of a strong brand strategy
View more Identité de marque: un investissement qui est tout sauf intangible Brand identity: an investment that is anything but intangible
View more Account-based Marketing Agency B2B Embracing Account-Based Marketing

Stand out.

Contact us
Expertises Agency Projects
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514.272.0303
Agence de branding et marketing B2B | eau³ᐧBranding+Marketingeau³ // Branding + Marketing

eau³ is a B2B branding and marketing agency.
Bringing together strategists, copywriters
and visual artists, we combine the creativity
of a marketing agency with the expertise
of a consulting firm to unlock
our client’s competitive edge.

© 2005-2025 eau³ inc. All rights reserved.   |   Français   |   Privacy Policy   |   Category Design - Brand Positioning   |   B2B Marketing Agency   |   B2B Branding Agency
 


030-3970, rue Saint-Ambroise, Montréal QC  H4C 2C7  Canada

Stand out.

Contact us

eau³ is a B2B branding and marketing agency.
Bringing together strategists, copywriters
and visual artists, we combine the creativity
of a marketing agency with the expertise
of a consulting firm to unlock
our client’s competitive edge.

Expertises Agency Projects

Insights

View more Identité de marque: un investissement qui est tout sauf intangible Brand identity: an investment that is anything but intangible
View more Account-based Marketing Agency B2B Embracing Account-Based Marketing
View more Branding Agency category design positioning What is the role of category design in positioning?
Agence de branding et marketing B2B | eau³ᐧBranding+Marketingeau³ // Branding + Marketing
X
© 2005-2025 eau³ inc. All rights reserved.   |   Français   |   Privacy Policy   |   Category Design - Brand Positioning   |   B2B Marketing Agency   |   B2B Branding Agency
030-3970, rue Saint-Ambroise,  Montréal QC  H4C 2C7  Canada
514.272.0303